Yamasa`s participation in the Festa do Ovo this year will have a lot to offer. a special flavor of celebration. The company’s 53 years have been written in the history of Brazilian poultry farming, with the poultry farmers of Bastos as important partners. The company, which is headquartered in the Capital do Ovo region, maintains strong market ties with the sector and, therefore, is enthusiastically celebrating the 90th anniversary of the municipality that today represents a significant part of poultry farming. of Brazilian posture.

In June, on the 18th, Bastos celebrates the 90th anniversary of its foundation, but it`s also a big event. It is at the Festa do Ovo held in July that the people of Bastán usually raise an even more expressive toast to the municipality, as its history and the regional economy are sustained by the strength of laying poultry, born and developed in the region by the hands of the locals. those of the Japanese immigrants who founded Bastos in the 1920s.

  It is during the Festa do Ovo, the biggest event of the Brazilian posture, that Yamasa brings its team together to fraternize with poultry farmers from Bastos and other regions of the country, who visit the agro-avoiré cola mounted in the Kisuke Watanabe Precinct.

Nelson Yamasaki, president of Yamasa, traces a parallel timeline with poultry farming in Bastos, which, for him, is of enormous significance. “For us, at Yamasa, the Festa do Ovo has a very great affective value, since it is a special event. that our company and the poultry sector have grown hand in hand, facing good and bad times side by side, without abandoning the activity. For this reason, celebrating 90 years of Bastos is, for us, a form of gratitude for this history built together. Once again we will be present, congratulating poultry farmers, their families and the city of Bastos, and thanking them for so many years of partnership and achievements”, thanks.

The Yamasa team will be happy to help. The company will be on hand between the 12th and 14th of July, at the company`s stand set up in the exhibition grounds, where it will welcome its customers. its customers with the usual courtesy. “We are preparing a pleasant space, with special gifts to celebrate Bastos’

The company also supports the Bastos Egg Quality Contest 2018

Another traditional and important event in Bastos, the Egg Quality Contest, is also sponsored by Yamasa.   is one of the sponsors of the event, which is over 50 years old and promotes a healthy competition among poultry farmers in the region.

The Bastos Egg Quality Contest was practically born with the Festa do Ovo and has evolved a lot over more than five decades. From a purely visual analysis in the past - when the judges chose the most beautiful egg -, the event evolved into a deep and technical assessment of the egg, from the shell to the internal qualities.

The Bastos contest takes place on July 11, the day before the opening of the Festa do Ovo, when 18 judges specializing in poultry will evaluate the egg samples entered in the competition and , at the end of the day, they will announce the champions in white eggs, red eggs and quail eggs.

The contest takes place at the Alto Astral events space, located at Rua Presidente Vargas, 680.