The Yamasa team intensified its energies to end 2018 celebrating the advances achieved in the period. And he started 2019 challenging himself for more.   This is the company’s newest launch, automatic candling, which became a success as soon as it was launched, at the end of the year, in Brazilian egg rooms. See the article Yamasa launches automatic candling by cameras).

The new accessory, which raises the quality of egg grading, continues to receive the team`s attention to improve the project. “Automatic candling is the best way to go. is our latest achievement and is result of hard work. But, precisely because it is our most recent product, we are closely monitoring its performance on a daily basis on the farms to verify possible adaptations and meet the different production profiles of our clientele.”

Who claims is? Yamasa`s president, Nelson Yamasaki, who has followed the evolution of the company since its foundation in the 1970s and has directed it since the challenging 1980s. from production to; administration, passing through the sales area – commitment to the company`s projects. “I have felt that, as we evolve in our portfolio, our clients’   It is our obligation to make this charge a chance for further evolution in every detail of our projects. É This is what motivates me every new day at work”, emphasizes the executive, who counts his family among his collaborators, which he also sees in his life. as greater responsibility.

Founded ago; 54 years to meet the needs of professionalization of the Brazilian poultry industry, through cleaning and grading of eggs, Indústria de Máquinas Yamasa comes close to achieving; At the turn of the current decade, it rapidly conquered other markets: heavy breeder farms and fertile egg hatcheries for the production of broiler chickens.   It is a path that began to be conquered by Yamasa at the turn of the 2000s, when Nelson Yamasaki saw the possibility of creating fertile egg trays for breeders and calibrated sorting machines to classify hatching eggs in a highly efficient way.< /p>

Baptized YDH, the division of products of the factory for hatcheries and hatcheries is dedicated to It is now a growing success, having even won over entrepreneurs from major brands in the broiler chicken market. Without specifying the brands that are currently Yamasa`s customers in this segment, but visibly satisfied with having conquered them, Nelson Yamasaki says that the objective now is to sell them. expand the Fertile Eggs Division even further and, who knows, cross borders.

“Something I always try to sensitize my team with is: in relation to the; vision of the future; I say we have a lot to conquer. That is why it is so important to maintain the pace of growth of our manufacturing structure, which in 2018 already expanded. has increased substantially,” he says enthusiastically. “We have walked a lot, but there is a long way to go. much more &agra; in front of us. We shouldn’t lose the perspective that it’s always the case. It is possible to challenge ourselves to be better and more attentive to the market in Brazil and the world. É It is always important to renew challenges to continue evolving”, he concludes, with eyes towards the future.