Six models of equipment produced by the Yamasa factory in Brazil have already been produced. are being advertised to the poultry sector through the company’s new catalogues. Yamasa’s marketing area prepared the new batch of catalogs, highlighting the machines from the Farmpacker and YHD lines, aimed at the commercial egg and fertile egg sectors, respectively.

“The new catalogs meet the concept of objectivity that the company proposes when presenting its products to customers”, explains Elisabeth Yamasaki, marketing manager at Yamasa. Elisabeth coordinated the production of the new catalogs, guiding them to prioritize the solutions presented by the brand`s technology, developed to serve the poultry farmer with agility, durability and little manpower.

The layout obeyed the company’s color standard, highlighting blue and red and highlighting the layout of the equipment in three languages: English, Spanish, Spanish and Portuguese, already It is clear that Yamasa today serves customers in over 20 countries on three continents. The launch of the new product catalogs took place during the IPPE 2017, held between January 31st and February 2nd, in Atlanta, in the United States, when customers and visitors could check out the products up close. machines that illustrated the company’s new catalogues.

“In this first stage, we developed catalogs for the Farmpacker 50M, 50D, 80M, 80D machines - aimed at the laying sector -, and the YHD and YHD+, special trays for the egg laying sector. ;rteis”, highlights Elisabeth. Yamasa’s marketing manager points out that the company’s new publications make the company’ A brief yet highly illustrative guide for each piece of equipment is available to the customer. “In addition, the technical drawings that accompany each catalog bring information with important details about the accessories and fundamental specifications for the poultry farmer and incubation companies understand the functioning and application of the equipment in their companies”, says Elisabeth.